CAJ | 학술논문

Gallego和Phillps研究了航空公司销售由2种产品组成的灵活性产品，顾客购买了这种产品后，将由航空公司根据情况决定所乘班次。基于此并将此推广到更加灵活性的产品组合，即同时销售3种产品和它们的组合，建立了3种产品的随机动态模型。通过模型求解和算例，发现在一定条件下企业销售更高灵活性的产品组合可以分担风险，并增加企业的期望收益。
Gallego화Phillps연구료항공공사소수유2충산품조성적령활성산품，고객구매료저충산품후，장유항공공사근거정황결정소승반차。기우차병장차추엄도경가령활성적산품조합，즉동시소수3충산품화타문적조합，건립료3충산품적수궤동태모형。통과모형구해화산례，발현재일정조건하기업소수경고령활성적산품조합가이분담풍험，병증가기업적기망수익。
Gallego ＆ Phillips studied two alternative products offered by the airlines company. Customers can buy a flexible product. The supplier reserved the right to assign customers who purchase a flexible product to one of the alternatives. This paper extends to more flexible product, such as three alternatives. Stochastic dynamic model is formulized. Numerical experiments show that it will increase expected revenue and pool the risk for a company to sale more flexible products.