CAJ | 학술논문

奥运会给北京留下了丰富的旅游资源，怎样整合这些资源，策划旅游项目，让它们更好地为后奥运旅游服务，是我们今后研究的重要课题。本文以澳大利亚悉尼后奥运旅游为例，在探讨澳大利亚发展悉尼后奥运旅游战略的基础上，提出了北京奥运后发展奥运旅游的战略设想：制定北京后奥运旅游整合战略；实施奥运场馆旅游区聚集效应战略；组建后奥运旅游企业集群；形成奥林匹克公园旅游开发双边模式。
오운회급북경류하료봉부적여유자원，즘양정합저사자원，책화여유항목，양타문경호지위후오운여유복무，시아문금후연구적중요과제。본문이오대리아실니후오운여유위례，재탐토오대리아발전실니후오운여유전략적기출상，제출료북경오운후발전오운여유적전략설상：제정북경후오운여유정합전략；실시오운장관여유구취집효응전략；조건후오운여유기업집군；형성오림필극공완여유개발쌍변모식。
The Olympic Games have left behind the rich tourism resources to Beijing, how conormity these resources, does the plan tourism program, let them well post-- Olympic tourism service, is important topic which we will study from now on. This article develops Sydney post-- Olympic tourism in Australia are an example, discussing develops Sydney post--Olympic tourism strategy foundation in Australia, proposed develops Olympic tourism strategic tentative plan of Beijing Olympic Games after： Formulating post--Olympic tourism conformity strategy in Beijing; Implements the Olympic Games facility tourist area build--up effect strategy.