首都体育学院学报
首都體育學院學報
수도체육학원학보
Journal of Capital College of Physical Education
2009年
1期
35~38
,共null页
海峡西岸经济区 体育产业
海峽西岸經濟區 體育產業
해협서안경제구 체육산업
the west coast economic zone of the taiwan strait;sports industry
海峡西岸经济区北接长三角经济区,西临珠三角经济区,与台湾隔海相对。海峡西岸经济区在发展体育产业方面有着侨缘优势、对外贸易优势和初步的产业集群竞争优势等,但是面临着群众体育消费较低,体育人才匮乏等桎梏,海西体育产业的发展要以“创品牌”、“促消费”、“育人才”等为主。
海峽西岸經濟區北接長三角經濟區,西臨珠三角經濟區,與檯灣隔海相對。海峽西岸經濟區在髮展體育產業方麵有著僑緣優勢、對外貿易優勢和初步的產業集群競爭優勢等,但是麵臨著群衆體育消費較低,體育人纔匱乏等桎梏,海西體育產業的髮展要以“創品牌”、“促消費”、“育人纔”等為主。
해협서안경제구북접장삼각경제구,서림주삼각경제구,여태만격해상대。해협서안경제구재발전체육산업방면유착교연우세、대외무역우세화초보적산업집군경쟁우세등,단시면림착군음체육소비교저,체육인재궤핍등질곡,해서체육산업적발전요이“창품패”、“촉소비”、“육인재”등위주。
The location of the West Coast economic zone of the Taiwan Strait is across the Taiwan Strait, to the south of the Changjiang river delta economic district and to the east of the Zhujiang river delta economic district. It possesses the advantages of the relations with overseas Chinese, international trade and the primary industrial clustering in the development of its sports industry. However, faced with problems of low consumption of mass sports and inadequacy of sports talents, the development of the sports industry in the West Coast economic zone should mainly take the forms of 'creating brand names' promoting consumptions' and ' cultivating the talents'.