科技进步与对策
科技進步與對策
과기진보여대책
Science & Technology Progress and Policy
2009年
14期
68~71
,共null页
软件产业 市场特征 SCP理论范式 产业组织理论
軟件產業 市場特徵 SCP理論範式 產業組織理論
연건산업 시장특정 SCP이론범식 산업조직이론
Software Industry ; Market Characteristics ; SCP Theory ; Industrial Organization Theory
全球软件产业在市场结构、市场行为和市场绩效上表现出与传统产业不同的组织特点。从软件产业的整体来看,市场集中度并不高,但具体到某类软件产品时,软件产业的市场集中度却非常高,并且企业之间竞争激烈;软件企业采用的主要是技术创新竞争、价格竞争、广告竞争、兼并等产业组织调整行为。我国绝大多数软件企业的利润率远远低于美、日、欧等软件产业发达国家的软件产业,这主要是由于核心技术缺乏所导致的产业竞争力薄弱。
全毬軟件產業在市場結構、市場行為和市場績效上錶現齣與傳統產業不同的組織特點。從軟件產業的整體來看,市場集中度併不高,但具體到某類軟件產品時,軟件產業的市場集中度卻非常高,併且企業之間競爭激烈;軟件企業採用的主要是技術創新競爭、價格競爭、廣告競爭、兼併等產業組織調整行為。我國絕大多數軟件企業的利潤率遠遠低于美、日、歐等軟件產業髮達國傢的軟件產業,這主要是由于覈心技術缺乏所導緻的產業競爭力薄弱。
전구연건산업재시장결구、시장행위화시장적효상표현출여전통산업불동적조직특점。종연건산업적정체래간,시장집중도병불고,단구체도모류연건산품시,연건산업적시장집중도각비상고,병차기업지간경쟁격렬;연건기업채용적주요시기술창신경쟁、개격경쟁、엄고경쟁、겸병등산업조직조정행위。아국절대다수연건기업적리윤솔원원저우미、일、구등연건산업발체국가적연건산업,저주요시유우핵심기술결핍소도치적산업경쟁력박약。
By using the SCP analysis framework ,this paper makes a detailed study of software market characteristics from the area of market structure, market conduct and market performance in order to provide theoretical guidance for formulation of industrial policy .From the software industry as a whole, market concentration is not high, but certain types of software product's market concentration is very high, and the fierce competition between enterprises is the main technical innovation competition, price competition, advertising competition, mergers and so on. The vast majority of Chinese software enterprises margins far below the United States, Japan, Europe and other developed software industry margins of the software industry, largely because of the lack of core technologies in the industry and competitiveness is weak.