CAJ | 학술논문

采用文献资料调研、逻辑分析和数理统计等方法，以经济学、体育学理论为基础对职业体育赛事结果的不确定性、竞争平衡以及竞争平衡的测量进行分析研究，结果表明，赛事结果的不确定性和竞争平衡是职业体育联赛发展过程中的两个基本特征，存在着内在的逻辑关系；竞争平衡带来赛事结果的不确定性，赛事结果的不确定性是提高赛事的市场价值的关键因素；测量竞争平衡的方法有3种，这3种测量方法都具有优势和局限性。采用竞争平衡率法CBR对NBA、英超、中超3个联赛的4个赛季的竞争平衡率进行了测量，分析了欧、美之间竞争平衡的差异。
채용문헌자료조연、라집분석화수리통계등방법，이경제학、체육학이론위기출대직업체육새사결과적불학정성、경쟁평형이급경쟁평형적측량진행분석연구，결과표명，새사결과적불학정성화경쟁평형시직업체육련새발전과정중적량개기본특정，존재착내재적라집관계；경쟁평형대래새사결과적불학정성，새사결과적불학정성시제고새사적시장개치적관건인소；측량경쟁평형적방법유3충，저3충측량방법도구유우세화국한성。채용경쟁평형솔법CBR대NBA、영초、중초3개련새적4개새계적경쟁평형솔진행료측량，분석료구、미지간경쟁평형적차이。
Through using the method of literature review, logic analysis and mathematical statistics, this paper investigated the uncertainty of outcome, competitive balance and the measure of competitive balance. The result shows that the uncertainty of outcome results and competitive balance are two basic characteristics in the development of professional sports leagues. They are intrinsically related. Competitive balance brings about the uncertainty of outcome. The uncertainty of outcome is the key factor to improve the market value of a game. There are so far three ways to measure the competitive balance. Each of them has its advantages and disadvantages. CBR method is first adopted to measure the competitive balance of the three leagues NBA, PL, and CSL in four seasons. And the difference between Europe and America is then analyzed.