CAJ | 학술논문

在后现代社会，服务经济在促进经济发展和就业方面越来越重要。随着服务行业竞争的日益加剧，服务企业需要不断进行新服务开发，从而获得竞争优势。顾客参与新服务开发过程，有利于促进知识的转移。顾客作为知识转移的发送方，其转移知识能力和意愿具有积极的影响，顾客的转移能力和意愿可以视为顾客人力资本。文章在文献回顾和综述的基础上，研究了顾客参与服务创新行为和知识转移的关系，并构建一个基于顾客人力资本中介机制的理论模型，试图进一步揭示顾客参与和知识转移之间关系的内在机制。最后探讨了本文的不足和未来的研究方向，为下一步实证研究提供了理论基础。
재후현대사회，복무경제재촉진경제발전화취업방면월래월중요。수착복무행업경쟁적일익가극，복무기업수요불단진행신복무개발，종이획득경쟁우세。고객삼여신복무개발과정，유리우촉진지식적전이。고객작위지식전이적발송방，기전이지식능력화의원구유적겁적영향，고객적전이능력화의원가이시위고객인력자본。문장재문헌회고화종술적기출상，연구료고객삼여복무창신행위화지식전이적관계，병구건일개기우고객인력자본중개궤제적이론모형，시도진일보게시고객삼여화지식전이지간관계적내재궤제。최후탐토료본문적불족화미래적연구방향，위하일보실증연구제공료이론기출。
In the postmodern society, the service economy is more and more important in economic progress and employment. With the increased competition, service companies need to develop new service constantly in order to gain competitive advantages. The role of customer involvement in the new service development is emphasized to improve the success of new service development. Customers＇ knowledge transfer capacity and willingness have positive impacts, and can be seen as the customer human capital. Based on the literature review, this paper analyzes the relationship between customer involvement in service innovation and knowledge transfer, and develops a theoretical model focusing on the mediating mechanism of customer human capital so as to explore the internal mechanism of the relationship between customer involvement and knowledge transfer. Finally, the paper points out the limitation and future research directions.