CAJ | 학술논문

随着旅游业成为全球经济活动中发展最快的行业之一,旅游目的地己成为现代旅游业竞争的主体。阐述了体育旅游目的地的内涵及特征,在结构解析的视角下分析了体育旅游目的地竞争力的构成,进而寻觅到体育旅游目的地竞争力的提升路径。
수착여유업성위전구경제활동중발전최쾌적행업지일,여유목적지기성위현대여유업경쟁적주체。천술료체육여유목적지적내함급특정,재결구해석적시각하분석료체육여유목적지경쟁력적구성,진이심멱도체육여유목적지경쟁력적제승로경。
With the tourism industry as one of the fastest-growing industries in the world economy,tour destinations have become the main competition of modern tourism.This paper illustrates the connotation of sports tour destination and its characteristics,and in the perspective of structural analysis it analyses composition of sports tour destination competitiveness,and then finds out the path of enhancing sports tour destinations＇ competitiveness.