CAJ | 학술논문

基于理性行为理论,本研究构建了企业员工知识共享行为的理性行为模型,探讨企业员工知识共享行为的驱动因素体系。对125份有效调查问卷的数据进行结构方程建模,结果证明：①理性行为模型可以有效地解释知识共享行为;②积极的知识共享态度和主观规则显著促进了员工的知识共享行为;③知识共享态度部分中介了主观规则对知识共享行为的作用;④经济报酬、人际关系以及预期收益显著影响了员工知识共享态度;⑤互惠责任感和成就感显著影响了主观规则感知。以上结论为企业系统性调整知识共享激励政策提供了借鉴。
기우이성행위이론,본연구구건료기업원공지식공향행위적이성행위모형,탐토기업원공지식공향행위적구동인소체계。대125빈유효조사문권적수거진행결구방정건모,결과증명：①이성행위모형가이유효지해석지식공향행위;②적겁적지식공향태도화주관규칙현저촉진료원공적지식공향행위;③지식공향태도부분중개료주관규칙대지식공향행위적작용;④경제보수、인제관계이급예기수익현저영향료원공지식공향태도;⑤호혜책임감화성취감현저영향료주관규칙감지。이상결론위기업계통성조정지식공향격려정책제공료차감。
Based on a Theory of Reasoned Action（TRA）,a TRA model is constructed to examine the driving variables which systemically motivate employees＇ knowledge sharing behavior.A structure equation model was used to analyze the data from 125 questionnaires and the results proved that：（1）the TRA model was a suitable structure to explain knowledge sharing behavior;（2）positive attitudes and subjective norms for knowledge sharing significantly impact the individual＇s knowledge sharing behavior;（3）the impact of subjective norms was partly mediated by attitudes;（4）rewards,relationships,and expectant benefits significantly impacted the attitudes toward knowledge sharing;and（5）achievement and reciprocal responsibility significantly impacted the subjective norms for knowledging sharing.All these results provided a system perspective to improving the knowledge management policy in the organizations.