成都体育学院学报
成都體育學院學報
성도체육학원학보
Journal of Chengdu Physical Education Institute
2010年
5期
21~23
,共null页
马辉 刘清早 钟金童 陈湘毓 刘益青
馬輝 劉清早 鐘金童 陳湘毓 劉益青
마휘 류청조 종금동 진상육 류익청
政府体育主管部门 体育产业 定位
政府體育主管部門 體育產業 定位
정부체육주관부문 체육산업 정위
governmental departments responsible for sports management, sports industry, positioning
用专家访谈与逻辑归纳等方法,基于市场的局限性、体育产业发展阶段与经济环境的特点,分析得出政府体育主管部门不仅可以而且完全有必要介入体育产业的管理中。并通过对体育产业主管部门与从业者的调查,借鉴其他产业主管部门的定位,并结合体育产业自身特点,进一步得出主管部门对体育产业的介入主要应集中在市场失灵的领域,即公共领域、非竞争领域和宏观领域;政府体育主管部门管理的基本定位应是规划与调控、培育与监管、协调与服务。
用專傢訪談與邏輯歸納等方法,基于市場的跼限性、體育產業髮展階段與經濟環境的特點,分析得齣政府體育主管部門不僅可以而且完全有必要介入體育產業的管理中。併通過對體育產業主管部門與從業者的調查,藉鑒其他產業主管部門的定位,併結閤體育產業自身特點,進一步得齣主管部門對體育產業的介入主要應集中在市場失靈的領域,即公共領域、非競爭領域和宏觀領域;政府體育主管部門管理的基本定位應是規劃與調控、培育與鑑管、協調與服務。
용전가방담여라집귀납등방법,기우시장적국한성、체육산업발전계단여경제배경적특점,분석득출정부체육주관부문불부가이이차완전유필요개입체육산업적관리중。병통과대체육산업주관부문여종업자적조사,차감기타산업주관부문적정위,병결합체육산업자신특점,진일보득출주관부문대체육산업적개입주요응집중재시장실령적영역,즉공공영역、비경쟁영역화굉관영역;정부체육주관부문관리적기본정위응시규화여조공、배육여감관、협조여복무。
Based on the market limitation and the development stage for sports industry and the character of economic environment, this paper employs expert interview and logical induction to research the issue. The conclusion is drawn that governmental departments responsible for sports management should and must be involved in sports industrial management. Through surveying the departments responsible for sports industry and practitioners in this industry, referring to the positioning of departments responsible for else industries and considering the character of sports industry, this paper concludes that the involvement should be centered on the such fields as the public field, non - competitive filed and macro field where the market cannot function.