改革与战略
改革與戰略
개혁여전략
Reformation & Strategy
2010年
8期
68~71
,共null页
战略风险 风险倾向 战略参考 SCP范式 Bowman悖论
戰略風險 風險傾嚮 戰略參攷 SCP範式 Bowman悖論
전략풍험 풍험경향 전략삼고 SCP범식 Bowman패론
strategic risk; risk tendency; strategic reference points; SCP paradigm; Bowman Paradox
战略风险中的行为因素对企业竞争优势和整体绩效具有显著影响,其核心问题是风险收益的对称性以及风险倾向与组织绩效的关系。文章从Bowman的风险收益悖论、风险承担态度和战略参考点的视角对战略风险行为进行了系统考察,结合战略风险行为的SCP分析范式,探讨了组织风险倾向和竞争优势的关系,分析了不同风险态度下的组织业绩表现。
戰略風險中的行為因素對企業競爭優勢和整體績效具有顯著影響,其覈心問題是風險收益的對稱性以及風險傾嚮與組織績效的關繫。文章從Bowman的風險收益悖論、風險承擔態度和戰略參攷點的視角對戰略風險行為進行瞭繫統攷察,結閤戰略風險行為的SCP分析範式,探討瞭組織風險傾嚮和競爭優勢的關繫,分析瞭不同風險態度下的組織業績錶現。
전략풍험중적행위인소대기업경쟁우세화정체적효구유현저영향,기핵심문제시풍험수익적대칭성이급풍험경향여조직적효적관계。문장종Bowman적풍험수익패론、풍험승담태도화전략삼고점적시각대전략풍험행위진행료계통고찰,결합전략풍험행위적SCP분석범식,탐토료조직풍험경향화경쟁우세적관계,분석료불동풍험태도하적조직업적표현。
The behavior factors in strategic risk have significant influence to the enterprise competitive advantage and the overall achievements. The core is that the asymmetry of risk-benefit and the relationship between risk tendency and the organization income. This paper analyzed the impact factors of risk tendency and relationship between competitive advantage and risk tendency. It discussed organization achievement performance in the different risk-taking attitude and competition conditions.