CAJ | 학술논문

本文采用ML-Binary Logit模型估计了影响在华跨国进入模式的因素。通过对476家在华跨国公司的1400个样本数据进行分析,本文得到如下的结论：由资本规模和国际化经营经验所体现的跨国公司生产力异质性、由经济转型和制度构建所成就的中国市场化程度、双边贸易、地缘关系以及投资国的国际竞争力与独资模式选择正相关;双边政治以及投资国的风险规避偏好同合资模式选择正相关。上述估计结果得到了较高统计显著性水平的支持。在实证分析的基础上,本文提出：建立以企业生产力异质性为基础的微观化和差别化的跨国公司的规制机制;以中国市场化发展程度为基础,确立在华跨国公司的以＂技术转移＂为前提的中国＂国民待遇＂和＂市场准入＂获取制度和政策。最后,以给开拓国际市场,特别是欧美发达国家市场的中国跨国企业提供对等和互惠的＂市场准入＂和＂国民待遇＂为目标,将传统的政治主导型外交转变为经济主导型外交,政府主导型外交转化为民间外交等建议。
본문채용ML-Binary Logit모형고계료영향재화과국진입모식적인소。통과대476가재화과국공사적1400개양본수거진행분석,본문득도여하적결론：유자본규모화국제화경영경험소체현적과국공사생산력이질성、유경제전형화제도구건소성취적중국시장화정도、쌍변무역、지연관계이급투자국적국제경쟁력여독자모식선택정상관;쌍변정치이급투자국적풍험규피편호동합자모식선택정상관。상술고계결과득도료교고통계현저성수평적지지。재실증분석적기출상,본문제출：건립이기업생산력이질성위기출적미관화화차별화적과국공사적규제궤제;이중국시장화발전정도위기출,학립재화과국공사적이＂기술전이＂위전제적중국＂국민대우＂화＂시장준입＂획취제도화정책。최후,이급개탁국제시장,특별시구미발체국가시장적중국과국기업제공대등화호혜적＂시장준입＂화＂국민대우＂위목표,장전통적정치주도형외교전변위경제주도형외교,정부주도형외교전화위민간외교등건의。
China＇s development path has been widely recognized as being unique,with gradual privatization and marketization,massive private capital inflows,and extensive exporting and an active involvement of government in business affairs.This uniqueness of Chinese institutional change challenges the capabilities of present theory of international business,including research on the entry mode.The options available to a foreign firm only include joint venture and sole venture.Several factors that determine the choice of a Chinese market entry mode have been identified in this paper： These factors can be classified into four categories,China＇s progress of marketization,the productivity heterogeneity of multinational corporations,global competiveness of hosting country and bilateral political relationship between China and other countries.This study examines the independent influences of these factors on the choice of the multinational corporations＇ entry mode in China.ML-Binary Logit regression model is employed to test the hypothesized effects.The empirical results are based on a sample of over 1400 foreign entry activities into China between 1980 to 2008.The findings provide supportive evidence for eight hypothesis.Based on these empirical findings,this paper proposes the following suggestions： Firstly,central government should builds the differentiated micro-regulation mechanism on multinational company in China according to the firm＇s productivity heterogeneity;Secondly,central government should make such a policy with which MNC exchange their advanced technology for the sake of their national treatment and market entry in China;Thirdly,in order to provide mutual and equal national treatment and market entry for Chinese oversea firms,central government should transfer the political diplomacy into economic diplomacy