CAJ | 학술논문

随着我国经济的迅速发展,转型期的国内高校正处在矛盾突显期、问题突发期,高校危机呈现高发状态。媒体介入高校危机事件有时会放大事件影响程度和范围,使聚焦点急速上升并不同程度地损害学校形象,影响高校正常教科研工作的开展。因此高校必须强化危机管理,建立应对危机管理的有效机制,设置高校危机管理常设机构,引导高校管理层树立媒介危机管理意识,提高危机管理水平,以保证高校的健康发展。
수착아국경제적신속발전,전형기적국내고교정처재모순돌현기、문제돌발기,고교위궤정현고발상태。매체개입고교위궤사건유시회방대사건영향정도화범위,사취초점급속상승병불동정도지손해학교형상,영향고교정상교과연공작적개전。인차고교필수강화위궤관리,건립응대위궤관리적유효궤제,설치고교위궤관리상설궤구,인도고교관리층수립매개위궤관리의식,제고위궤관리수평,이보증고교적건강발전。
Along with the rapid development of China’s economy,the contradictions and problems are highlighted in the domestic universities of transition period,showing a high incidence of university crisis.The interposing of media sometimes enlarges the extent and scope of events,increases the focal point,damages the image of the school to varying degrees,and influences the routine teaching and researching work.Therefore,universities must strengthen their crisis management,establish an effective mechanism,set up standing body to guide management layer to build up a sense of media crisis management,improve the level of management to ensure the healthy development of universities.