CAJ | 학술논문

研究职业体育联盟的特性,对认识职业体育联盟的本质、丰富职业体育联盟的理论内容具有重要的作用和意义。采用文献资料法和逻辑分析法,对职业体育联盟的生产与经营过程的本质进行分析。从企业理论的视角考察并分析职业体育联盟的特性,探讨职业体育联盟的企业生产性、经营性、生产经营的联合性、合资性、企业组织性、产权的联合性,由此得出职业体育联盟是由多间俱乐部以平等方式合作生产赛事服务产品的独立的组织实体,是生产赛事服务产品的具有企业特征的合资企业;它是由多个俱乐部分别提供不同的资源形成的联合拥有产权的独立组织;它与其他服务业企业相比存在较多的差异,它既是一个体育竞赛的组织机构,又是一个市场竞争的商业机构。
연구직업체육련맹적특성,대인식직업체육련맹적본질、봉부직업체육련맹적이론내용구유중요적작용화의의。채용문헌자료법화라집분석법,대직업체육련맹적생산여경영과정적본질진행분석。종기업이론적시각고찰병분석직업체육련맹적특성,탐토직업체육련맹적기업생산성、경영성、생산경영적연합성、합자성、기업조직성、산권적연합성,유차득출직업체육련맹시유다간구악부이평등방식합작생산새사복무산품적독립적조직실체,시생산새사복무산품적구유기업특정적합자기업;타시유다개구악부분별제공불동적자원형성적연합옹유산권적독립조직;타여기타복무업기업상비존재교다적차이,타기시일개체육경새적조직궤구,우시일개시장경쟁적상업궤구。
The study on the characteristic of professional sports leagues is of great significant for us to understand the essence of professional sports leagues and enriches the theory of professional sports leagues.Through using the method of literature review and logical analysis,this paper analyzes the production and management of professional sports leagues,explores the productivity,management,collaboration of operation and management,possibility of joint venture,enterprise organization,and collaboration of enterprise property rights in professional sports leagues from the prospective of enterprise theory.The conclusion is that a professional sports league is a single entity,comprised of several clubs in the way of producing game service products with joint efforts.It is a joint-venture with the characteristics of an enterprise.It is an independent organization established by the different resources supplied by a number of clubs.It is different from other service enterprises in that it is not only an organization of sports competition,but also a business of market competition.