人口与发展
人口與髮展
인구여발전
Market & Demographic Analysis
2012年
2期
54~60
,共null页
农民工 计划行为理论 创业意愿 影响因素
農民工 計劃行為理論 創業意願 影響因素
농민공 계화행위이론 창업의원 영향인소
migrant worker; theory of planned behavior; entrepreneurial intentions; influential factor
基于TPB理论修正和江西省17个县262名返乡创业农民工有效样本数据,利用因子分析和结构方程模型,从主观规范、创业态度、风险感知和感知行为控制四个潜变量来探讨返乡农民工创业意愿影响路径。中国农民工创业正处于生存型创业和机会型创业并立状态,并有逐步向机会型创业过渡的趋势;风险感知和家庭成员意见均对农民工创业意愿形成产生影响。
基于TPB理論脩正和江西省17箇縣262名返鄉創業農民工有效樣本數據,利用因子分析和結構方程模型,從主觀規範、創業態度、風險感知和感知行為控製四箇潛變量來探討返鄉農民工創業意願影響路徑。中國農民工創業正處于生存型創業和機會型創業併立狀態,併有逐步嚮機會型創業過渡的趨勢;風險感知和傢庭成員意見均對農民工創業意願形成產生影響。
기우TPB이론수정화강서성17개현262명반향창업농민공유효양본수거,이용인자분석화결구방정모형,종주관규범、창업태도、풍험감지화감지행위공제사개잠변량래탐토반향농민공창업의원영향로경。중국농민공창업정처우생존형창업화궤회형창업병립상태,병유축보향궤회형창업과도적추세;풍험감지화가정성원의견균대농민공창업의원형성산생영향。
This article uses Factor Analysis and Structural Equation Model and adopts subjective norms, attitude toward entrepreneurship and perceived feasibility to explain migrant workers＇ entrepreneurial intention based on the TPB Modify - Theory and 262 micro - survey data of 17 countries in Jiangxi Province. This study shows Necessity - Driven Entrepreneurship and Chance - Driven Entrepreneurship is an essential part of Chinese migrant workers Entrepreneur- ship, and the importance of Chance - Driven Entrepreneurship is increasing. Migrant workers more reference opinions of family members and Perceived Risk, when they are forming entre- preneurial intention.
