CAJ | 학술논문

从社会心理语用学视角,以其三大理论即礼貌原则、面子理论和言语适应理论为基础,探讨语言使用与社会心理在国家形象塑造中的运用及其重要作用。首先介绍国家形象塑造和社会心理语用学的相关概念,然后从上述三种理论入手,具体分析如何使用委婉语和语码转换等语言手段,选择言语内容来塑造和提升国家形象。最后,构拟了一个示意图,以解释语言使用与国家形象塑造之间的关系。
종사회심리어용학시각,이기삼대이론즉례모원칙、면자이론화언어괄응이론위기출,탐토어언사용여사회심리재국가형상소조중적운용급기중요작용。수선개소국가형상소조화사회심리어용학적상관개념,연후종상술삼충이론입수,구체분석여하사용위완어화어마전환등어언수단,선택언어내용래소조화제승국가형상。최후,구의료일개시의도,이해석어언사용여국가형상소조지간적관계。
This paper aims to probe into the role of language use and social psychology in the discursive modeling of national images based on the Politeness Principle,Face Theory and Speech Accommodation Theory,which can be collectively treated as the theories in the domain of social psychological pragmatics.The paper embarks with a brief introduction of the concepts of national images and social psychological pragmatics,followed by an analysis on how to use euphemism,code-switching and speech content to construct or maintain national images,and concludes with a diagram to demonstrate the relationship between language use and national image modeling.