现代教育技术
現代教育技術
현대교육기술
Modern Educational Technology
2012年
7期
78~82
,共null页
俚语 移动微博 传播设计 跨文化交流
俚語 移動微博 傳播設計 跨文化交流
이어 이동미박 전파설계 과문화교류
slang; mobile micro-blog; communication and design; cross-cultural communication
俚语作为特殊的文化载体,具有平民化、时代性、非系统等特点,在当今信息传播中广泛使用,而在课堂教学中却常被忽略。鉴于微博和俚语具有诸多耦合特性,运用微博强大的信息推送技术,设计开发了一个基于移动微博的“一起学俚语”学习资源库和交流平台,用它来传播图文并茂、短小有趣的俚语材料,获得了大量粉丝关注,多条博文被转发,使俚语得到有效传播。
俚語作為特殊的文化載體,具有平民化、時代性、非繫統等特點,在噹今信息傳播中廣汎使用,而在課堂教學中卻常被忽略。鑒于微博和俚語具有諸多耦閤特性,運用微博彊大的信息推送技術,設計開髮瞭一箇基于移動微博的“一起學俚語”學習資源庫和交流平檯,用它來傳播圖文併茂、短小有趣的俚語材料,穫得瞭大量粉絲關註,多條博文被轉髮,使俚語得到有效傳播。
이어작위특수적문화재체,구유평민화、시대성、비계통등특점,재당금신식전파중엄범사용,이재과당교학중각상피홀략。감우미박화이어구유제다우합특성,운용미박강대적신식추송기술,설계개발료일개기우이동미박적“일기학이어”학습자원고화교류평태,용타래전파도문병무、단소유취적이어재료,획득료대량분사관주,다조박문피전발,사이어득도유효전파。
As a special cultural carrier, slang has its own characteristics that are popular, universal, of the age, unsystematic and so on, so it is widely used in spreading information but is always neglected in classroom teaching, although it is very important in the process of application. Since slang and micro-blog have its coupling characteristics, a learning database and exchanging platform called "learn slang together", based on the utilization of micro-blog's powerful information push technology, are designed and developed to transport slang resource of the short and interesting message combining text with pictures. As a result, a lot of fans are attracted, and many blog articles are delivered by them. So slang is spread effectively.