生态经济
生態經濟
생태경제
Ecological Economy
2012年
9期
42~48
,共null页
散客时代 散客 旅游供应链 柔性
散客時代 散客 旅遊供應鏈 柔性
산객시대 산객 여유공응련 유성
FIT times; FIT; tourism supply chain; flexibility
针对世界旅游业“散客化”的发展趋势,根据散客需求新特征,在系统剖析以旅游服务集成商为核心的传统旅游供应链在散客时代面临的极限挑战基础上,对比研究以游客为核心的柔性旅游供应链在散客时代的制胜法宝,设计了面向散客时代的柔性旅游供应链理论模型,提出了打破以旅游服务集成商为核心的传统思维定势,得出构建以游客为核心的柔性旅游供应链是应对“散客化”浪潮不二选择的结论。
針對世界旅遊業“散客化”的髮展趨勢,根據散客需求新特徵,在繫統剖析以旅遊服務集成商為覈心的傳統旅遊供應鏈在散客時代麵臨的極限挑戰基礎上,對比研究以遊客為覈心的柔性旅遊供應鏈在散客時代的製勝法寶,設計瞭麵嚮散客時代的柔性旅遊供應鏈理論模型,提齣瞭打破以旅遊服務集成商為覈心的傳統思維定勢,得齣構建以遊客為覈心的柔性旅遊供應鏈是應對“散客化”浪潮不二選擇的結論。
침대세계여유업“산객화”적발전추세,근거산객수구신특정,재계통부석이여유복무집성상위핵심적전통여유공응련재산객시대면림적겁한도전기출상,대비연구이유객위핵심적유성여유공응련재산객시대적제성법보,설계료면향산객시대적유성여유공응련이론모형,제출료타파이여유복무집성상위핵심적전통사유정세,득출구건이유객위핵심적유성여유공응련시응대“산객화”랑조불이선택적결론。
The paper directs at the new trend of decentralization, according to the new characteristics of FIT, based on the systematic analysis of ultimate challenges for traditional tourism supply chain, which is with tourism service integrator-as-core, comparing trumps to success of flexible tourism supply chain, which is with tourist-as-core. It designs a flexible tourism supply theory model, and proposes that breaking traditional mindset of tourism service integrator-ascore, establishing tourist-as-core flexible tourism supply chain is a must to counter the new trend of decentralization.