软科学
軟科學
연과학
Soft Science
2012年
8期
118~122
,共null页
企业社会责任 行为动机 需要满足 民营企业
企業社會責任 行為動機 需要滿足 民營企業
기업사회책임 행위동궤 수요만족 민영기업
corporate social responsibility; behavioral motive; satisfaction of needs; private enterprise
从需要满足视角出发,基于220家企业的实证研究发现,民营企业承担社会责任是对自身生存和发展、获取社会权力、以及企业家个人价值和社会认同需要满足的结果。提升企业家地位、关注社会价值、争取政府支持、集聚优秀人才、规避发展风险是民营企业社会责任行为动机的五个因子构面,分别满足了企业的不同需要。
從需要滿足視角齣髮,基于220傢企業的實證研究髮現,民營企業承擔社會責任是對自身生存和髮展、穫取社會權力、以及企業傢箇人價值和社會認同需要滿足的結果。提升企業傢地位、關註社會價值、爭取政府支持、集聚優秀人纔、規避髮展風險是民營企業社會責任行為動機的五箇因子構麵,分彆滿足瞭企業的不同需要。
종수요만족시각출발,기우220가기업적실증연구발현,민영기업승담사회책임시대자신생존화발전、획취사회권력、이급기업가개인개치화사회인동수요만족적결과。제승기업가지위、관주사회개치、쟁취정부지지、집취우수인재、규피발전풍험시민영기업사회책임행위동궤적오개인자구면,분별만족료기업적불동수요。
Based on survey of 220 private enterprises, it is found that bearing social responsibility is to meet the demand of subsistence, development, social power, and personal values realization of entrepreneurs from the perspective of satisfaction of needs. The behavioral motives of private enterprises have five dimensions, including the promotion of social position of entre-preneurs, concern for social values, gaining support from the government, concentration of talents, and development risk averse. The results are helpful to stimulate the internal motives of private enterprises to bear social responsibility and to promote the concerted action of the government, society, and private firms.
