CAJ | 학술논문

根据社会嵌入理论，从个人和组织层面分析了跨组织私人关系与组织间合作关系和组织速度竞争优势之间的作用关系；通过对我国东西部地区多个行业分销商的数据收集，运用层次回归等统计分析方法对假设模型进行了实证分析。研究结果表明：跨组织私人关系的调节作用假设不成立，而是与组织间合作关系一样都对组织速度竞争优势具有直接作用，同时跨组织私人关系还通过促进组织间合作关系的提高间接影响组织速度竞争优势；跨组织私人关系和组织间合作关系组合运用的组织中，速度竞争优势上双低组最低，双高组最高，单一关系组处于中等水平且两者间没有明显差异。
근거사회감입이론，종개인화조직층면분석료과조직사인관계여조직간합작관계화조직속도경쟁우세지간적작용관계；통과대아국동서부지구다개행업분소상적수거수집，운용층차회귀등통계분석방법대가설모형진행료실증분석。연구결과표명：과조직사인관계적조절작용가설불성립，이시여조직간합작관계일양도대조직속도경쟁우세구유직접작용，동시과조직사인관계환통과촉진조직간합작관계적제고간접영향조직속도경쟁우세；과조직사인관계화조직간합작관계조합운용적조직중，속도경쟁우세상쌍저조최저，쌍고조최고，단일관계조처우중등수평차량자간몰유명현차이。
This paper, according to the social embeddedness theory, analyzed the relationship of the inter-organizational Guanxi, organizational cooperative relationship and organizational speed competitive advantage from individual and organiza- tional level. Next, based on sales agencies＇ data collected from different industries, it used hierarchical regression and oth- er statistical method to analyze hypothetical models. Result shows that inter-organizational Guanxi doesn＇ t play a moderate role in the relationship between organizational cooperative relationship and speed competitive advantage , otherwise, it has a direct effect to organizational speed competitive advantage the same as organizational cooperative relationship and has an in- direct impact to organizational speed competitive advantage by promoting organizational cooperative relationship. The analy- sis about the application of inter-organizational Guanxi and organizational cooperative relationship shows that double low group has the lowest speed competitive advantage, the double high group is highest, a single relationship group is in the middle level and there were no significant differences between them.