CAJ | 학술논문

为探讨大学生的冒险性、感知的创业文化与创业意向之间的关系，采用Kogan—Wallach困境选择问卷（CDQ）、感知的创业文化问卷和大学生创业意向量表调查了996名大一至大四年级学生。结果表明：男大学生的创业目标意向和创业执行意向水平均显著高于女大学生；冒险性、感知的创业文化能够直接正向预测大学生的创业目标意向；感知的创业文化能够调节冒险性与创业目标意向之间的关系，具体来讲，对于感知的创业文化水平较高的大学生，冒险性能够积极预测创业目标意向，而对于感知的创业文化水平较低的大学生，冒险性与创业目标意向之间不存在联系。
위탐토대학생적모험성、감지적창업문화여창업의향지간적관계，채용Kogan—Wallach곤경선택문권（CDQ）、감지적창업문화문권화대학생창업의향량표조사료996명대일지대사년급학생。결과표명：남대학생적창업목표의향화창업집행의향수평균현저고우녀대학생；모험성、감지적창업문화능구직접정향예측대학생적창업목표의향；감지적창업문화능구조절모험성여창업목표의향지간적관계，구체래강，대우감지적창업문화수평교고적대학생，모험성능구적겁예측창업목표의향，이대우감지적창업문화수평교저적대학생，모험성여창업목표의향지간불존재련계。
996 undergraduates of grade one to four completed the Kogan-Wallach Choice Dilemma Questionnaire （CDQ）, Perceived Entrepreneurial Culture Questionnaire and Entrepreneurial Intention Scale of Undergraduates during school hours, in order to explore the relations between risk-taking propensity, perceived entrepreneurial culture and entrepreneurial intention. The results indicated that：（1） Males reported significantly higher levels of both entrepreneurial goal intention and entrepreneurial implementation intention than of females; （2） Both individual＇s risk-taking propensity and perceived entrepreneurial culture positively predicted entrepreneurial goal intention ; （3） Individual＇ s perceived entrepreneurial culture moderated the relation between risk-taking propensity and entrepreneurial goal intention. Specifically, risk-taking propensity predicted entrepreneurial goal intention positively for those individuals with higher level of perceived entrepreneurial culture. However, among those individuals with lower level of perceived entrepreneurial culture, risk-taking propensity didn＇ t predict entrepreneurial goal intention.