CAJ | 학술논문

媒介技术的发展推动着社会文明的进步，也加速推动着传统媒体向融媒体的转型。媒介生态发生改变，媒介语境也发生了改变。广播电视媒体，在价值属性上更多地体现公众诉求和公民利益。由媒介技术所带来的广电媒体结构性变化，有力推动着媒介制度的变迁。
매개기술적발전추동착사회문명적진보，야가속추동착전통매체향융매체적전형。매개생태발생개변，매개어경야발생료개변。엄파전시매체，재개치속성상경다지체현공음소구화공민이익。유매개기술소대래적엄전매체결구성변화，유력추동착매개제도적변천。
The development of media technology promotes the progress of social civilization, also accelerates the transformation of traditional media and media convergence. Media ecology was changed, and so it was with media context. On the value of an attribute, broadcast television reflects the demands of the public and the interests of the citizens. Promoted by the new technologies, the structural transformation of the broadcast television vigorously changes the media.