系统工程理论与实践
繫統工程理論與實踐
계통공정이론여실천
Systems Engineering—Theory & Practice
2013年
4期
942~948
,共null页
体验传播 组织传播 农业技术推广
體驗傳播 組織傳播 農業技術推廣
체험전파 조직전파 농업기술추엄
experience broadcasting; bureaucracy broadcasting; agricultural technology extension
理论并实证了我国现行以组织传播路径为主的农业技术推广效果差,而以体验传播路径为主的农业技术推广将有效衔接科技部门的技术创新与农民的技术需求,因而推广效果好.研究成果可为改进我国农业技术推广服务提供决策参考.
理論併實證瞭我國現行以組織傳播路徑為主的農業技術推廣效果差,而以體驗傳播路徑為主的農業技術推廣將有效銜接科技部門的技術創新與農民的技術需求,因而推廣效果好.研究成果可為改進我國農業技術推廣服務提供決策參攷.
이론병실증료아국현행이조직전파로경위주적농업기술추엄효과차,이이체험전파로경위주적농업기술추엄장유효함접과기부문적기술창신여농민적기술수구,인이추엄효과호.연구성과가위개진아국농업기술추엄복무제공결책삼고.
This article establishes models and gives examples to explain why the effect of traditional bu- reaucracy broadcasting of agricultural technology extension is getting worse, while the experience broad- casting can effectively meet the farmers' needs of agricultural technology, and the effect of agricultural technology extension is better. The research is helpful for improvement on the service of agricultural technology extension.