CAJ | 학술논문

采用历史学、人类学和社会学的研究方法，从项目入手对体育文化国际传播的规律、时代特征进行分析，进而提出体育文化多元共享新理念。研究认为，1）体育文化国际传播在不同的历史阶段表现出不同的特征；体育文化传播力与国家综合实力呈正相关；成功的体育文化国际传播都是主动调适自己以适应外部环境的结果。强有力的推动者能够促进体育文化国际传播；体育文化国际传播有必要充分利用国际舞台的影响力；不断的创新是体育文化国际传播成功的关键因素。2）17世纪英国体育文化国际传播整体上处于自然传播的状态；18世纪由于世界格局的变迁，主动的、积极的文化传播策略成为时代特点；19世纪最后30年，美国借助于经济和宗教的力量将体育文化传播到世界的各个角落；20世纪中叶以后世界体育文化国际传播开始朝着“文化”的思路转移。3）从少林功夫和太极拳文化国际传播的案例中可以看出，中国体育文化国际传播正经历从无序向有序的转变过程，不同的项目类别表现出各具特色的传播模式。4）建立在中国、世界和体育3个维度的坚实基础上，有必要提出体育文化多元共享理念。
채용역사학、인류학화사회학적연구방법，종항목입수대체육문화국제전파적규률、시대특정진행분석，진이제출체육문화다원공향신이념。연구인위，1）체육문화국제전파재불동적역사계단표현출불동적특정；체육문화전파력여국가종합실력정정상관；성공적체육문화국제전파도시주동조괄자기이괄응외부배경적결과。강유력적추동자능구촉진체육문화국제전파；체육문화국제전파유필요충분이용국제무태적영향력；불단적창신시체육문화국제전파성공적관건인소。2）17세기영국체육문화국제전파정체상처우자연전파적상태；18세기유우세계격국적변천，주동적、적겁적문화전파책략성위시대특점；19세기최후30년，미국차조우경제화종교적역량장체육문화전파도세계적각개각락；20세기중협이후세계체육문화국제전파개시조착“문화”적사로전이。3）종소림공부화태겁권문화국제전파적안례중가이간출，중국체육문화국제전파정경력종무서향유서적전변과정，불동적항목유별표현출각구특색적전파모식。4）건립재중국、세계화체육3개유도적견실기출상，유필요제출체육문화다원공향이념。
The methodology applied in this paper includes historiography, anthropology and sociology, this paper analyzed the rules and era characteristics of the international communication of sports culture, and then put forwarded a new ideas of pluralized sharing. The research indicates that 1 ） Sports culture international transmission displays different characteristics in different historical period;a positive correlation is found between the efforts shared on sports cultural transmission and national comprehensive strength; the successful sports culture transmission is the product of initiative adjustment to exterior context. A powerful propeller will be helpful to promote sports culture international communication; sports culture international transmission should take full advantages of the influence of international platform; continuous innovation serves as critical element in the successful sports culture international communication; 2） In 17th century, British witnessed the natural spread of sports culture international transmission; in 18th century, initiative and positive cultural transmission strategies dominate the characteristic of social landscape due to the transformation of global situation; in the last 30 years of 19th century, with the help of its economy and religion,America spreads its sports culture to every corner of the world;after the middle of 20th century, the world has witnessed the transition of sports culture international transmission in the domain of culture; 3） The example of international transmission of Shaolin Kung Fu and Tai Chi shows that the international transmission of Chinese sports culture is undergoing a period from disorderly to orderly development with distinctive transmission modes being applied to different sports events;4） It is necessary to put forth the concept of pluralized sharing of sports culture based on the dimension of China, world and sports.