CAJ | 학술논문

针对目前电子商务安全的瓶颈,文章以网上购物为例,提出了一种新的网上购物保险业务模式,并对其理念进行了阐述。通过保险公司对网上购买的商品实施保险,对其可行性及必要性进行了具体的分析。文章具体解决了所提出保险模式将面临的现实问题及实现的方法,总结了这种保险模式的意义及它会对网上购物方式产生怎样的影响。以网上购物保险业务模式为例,给电子商务市场安全带来一个新的保险模式。
침대목전전자상무안전적병경,문장이망상구물위례,제출료일충신적망상구물보험업무모식,병대기이념진행료천술。통과보험공사대망상구매적상품실시보험,대기가행성급필요성진행료구체적분석。문장구체해결료소제출보험모식장면림적현실문제급실현적방법,총결료저충보험모식적의의급타회대망상구물방식산생즘양적영향。이망상구물보험업무모식위례,급전자상무시장안전대래일개신적보험모식。
In accordance with the bottleneck of E-commerce security,this paper took online shopping for example,firstly proposed a new insurance business model of online shopping,and stated its concept.Insurance companies could offer insurance services for online products.The feasibility and necessity of this measure was analyzed in detail.Further,the paper proposed several realistic problems that the service would cause,gave specific solutions,and summarized its meaning and effect on online shopping.As the given example,the entity insurance business would surely bring a new insurance model to E-commerce market.