CAJ | 학술논문

社区归属感侧重研究居民对本地域社区和人群集合体的认同、喜爱和依恋等心理感觉,关注旅游地居民社区归属感是以人为本思想的具体体现,也是乡村旅游可持续发展的重要前提,目前旅游情景下的社区归属感研究较少。文章通过文献梳理社区归属感与其相关结果变量的关系,构建乡村旅游地居民社区归属感结构模型,以浙江安吉乡村旅游地为例,采用探索性因子分析和验证性因子分析方法,探讨旅游情景下社区归属感的影响机制。结果表明：地方依恋、旅游感知、社区参与、居民满意度及旅游获益是乡村旅游地居民社区归属感的5个主要维度,社区归属感对它们均存在显著正向影响,路径系数在0.130～0.728,t值介于5.936～9.215,显著性概率p均小于0.001,所建理论模型成立,拓宽了社区归属感理论框架。培育乡村旅游地居民社区归属感有助于提高居民社区参与程度,增加旅游地居民正面旅游感知,促进居民积极支持旅游发展,利于乡村旅游地社区实施科学的人本管理。
사구귀속감측중연구거민대본지역사구화인군집합체적인동、희애화의련등심리감각,관주여유지거민사구귀속감시이인위본사상적구체체현,야시향촌여유가지속발전적중요전제,목전여유정경하적사구귀속감연구교소。문장통과문헌소리사구귀속감여기상관결과변량적관계,구건향촌여유지거민사구귀속감결구모형,이절강안길향촌여유지위례,채용탐색성인자분석화험증성인자분석방법,탐토여유정경하사구귀속감적영향궤제。결과표명：지방의련、여유감지、사구삼여、거민만의도급여유획익시향촌여유지거민사구귀속감적5개주요유도,사구귀속감대타문균존재현저정향영향,로경계수재0.130～0.728,t치개우5.936～9.215,현저성개솔p균소우0.001,소건이론모형성립,탁관료사구귀속감이론광가。배육향촌여유지거민사구귀속감유조우제고거민사구삼여정도,증가여유지거민정면여유감지,촉진거민적겁지지여유발전,리우향촌여유지사구실시과학적인본관리。
Sense of community is an important theme within studies on community psyehology and tourism geography. It is defined as the psychological feelings attained by local residents as a result of interaction between local community residents and the collective population. A focus on residents＇ sense of community in tourism destination research not only places an emphasis on people, but is also an important premise of sustainable rural tourism. However, there is little research on a sense of community within the tourism arena at present. We analyzed a large amount of relevant literature and reviewed the relationship between a sense of community and its related result variables. We then constructed a model on Sense of Community within Rural Tourism Destinations （SCRTD）. A case study was undertaken in Anji County in Zhejiang Province. Data were collected through 558 survey questionnaires examining place attachment, perception of tourism impacts, community involvement, resident satisfaction and personal benefits gained from tourism. By using Exploratory Factor Analysis （EFA） and Confirmatory Factor Analysis （CFA） methods, we explored five facets of sense of community within rural tourism destinations. We found that sense of community has five main dimensions： place attachment, the perception of tourism impacts, community involvement, resident satisfaction and the personal benefits gained through tourism. The sense of community in rural tourism destinations was significantly positively affected by place attachment, perception of tourism impacts, community involvement, resident satisfaction and personal benefits from tourism.