CAJ | 학술논문

基于洼地效应视角，以鸿轩集团和恒兴集团这两家民营企业为研究案例，对洼地效应与民营企业总部选址决策的关系进行研究。研究结果表明，不同城市经济发展差距所导致的区位优势差距是民营企业总部选址决策的外在动冈，民营企业规模扩大以及经营领域扩张的需要是民营企业总部选址决策的内在动冈。面临着总部选址问题的民营企业在中心城市的区位优势与小城市的洼地效应的权衡中艰难地进行总部选址决策，而权衡的标准则是民营企业特定优势与相关区位因素的匹配性以及民营企业特定优势的可转移性。
기우와지효응시각，이홍헌집단화항흥집단저량가민영기업위연구안례，대와지효응여민영기업총부선지결책적관계진행연구。연구결과표명，불동성시경제발전차거소도치적구위우세차거시민영기업총부선지결책적외재동강，민영기업규모확대이급경영영역확장적수요시민영기업총부선지결책적내재동강。면림착총부선지문제적민영기업재중심성시적구위우세여소성시적와지효응적권형중간난지진행총부선지결책，이권형적표준칙시민영기업특정우세여상관구위인소적필배성이급민영기업특정우세적가전이성。
Based on the perspective of lowland effect,this paper chose two private enterprises （Guang dong Hongxuan Industrial Group and Evergreen Group） as cases to study the relationship between lowland effect and private enterprises headquarter relocation decisions. The study revealed that loca- tion advantage disparity caused by the economic development gap between different cities is the extrin sic motivation of private enterprise headquarters＂ relocation decisions. And the demands of expansion of scale and operational field are the intrinsic reasons. Private enterprises facing headquarter relocation problems are making the headquarters relocation decisions difficult by trading off the central cities＂ lo cation advantages and the small cities＇ lowland effect. The standard of trade-off is the transferability of private enterprises＂ specific advantages and the match between private enterprises＇ specific advantages and the relative location factors.