CAJ | 학술논문

旅游景区存在着知名度的层级差异，这种差异可以用“世界遗产”、“历史文化名城”、“历史文化名镇名村”，以及“优秀旅游城市”和“A级景区质量等级制”等形式区别。而导致这种差异的决定因素就是景区所具有的旅游文化尤其是其中的人文因子。要提高景区的知名度层级，就必须把握好发掘和包装其旅游文化人文因子的原则。
여유경구존재착지명도적층급차이，저충차이가이용“세계유산”、“역사문화명성”、“역사문화명진명촌”，이급“우수여유성시”화“A급경구질량등급제”등형식구별。이도치저충차이적결정인소취시경구소구유적여유문화우기시기중적인문인자。요제고경구적지명도층급，취필수파악호발굴화포장기여유문화인문인자적원칙。
There is a hierarchy between well-known tourist attractions, and this difference can be seen in the ＂World Heritage＂, ＂historical and cultural city＂, ＂historical and cultural towns and villages＂, and ＂excellent tourist city＂ and ＂A-class scenic quality grading system＂ and other forms. The tourism culture, especially the human factor, is the determinant factor to cause the difference. To improve the popularity of scenic area, we must have a good grasp of the principle of excavating and packaging the human factors of tourism culture.