岳阳职业技术学院学报
嶽暘職業技術學院學報
악양직업기술학원학보
Yueyang Vocational Technical College
2013年
2期
60~63
,共null页
岳阳市 休闲旅游 休闲旅游产品
嶽暘市 休閒旅遊 休閒旅遊產品
악양시 휴한여유 휴한여유산품
Yueyang city;leisure tourism;leisure tourism products
岳阳是国家级优秀旅游城市，但近年来旅游经济发展缓慢，存在旅游产品陈旧单一、旅游产业结构性失衡和产业链不畅通、旅游市场后劲不足等问题。因此，应针对旅游消费市场的需求，整合旅游资源、突出地方特色、创新产品、优化产品结构、加大对外宣传和加强基础设施建设，构建完整的休闲旅游产品体系，以促进岳阳市休闲旅游快速发展。
嶽暘是國傢級優秀旅遊城市，但近年來旅遊經濟髮展緩慢，存在旅遊產品陳舊單一、旅遊產業結構性失衡和產業鏈不暢通、旅遊市場後勁不足等問題。因此，應針對旅遊消費市場的需求，整閤旅遊資源、突齣地方特色、創新產品、優化產品結構、加大對外宣傳和加彊基礎設施建設，構建完整的休閒旅遊產品體繫，以促進嶽暘市休閒旅遊快速髮展。
악양시국가급우수여유성시，단근년래여유경제발전완만，존재여유산품진구단일、여유산업결구성실형화산업련불창통、여유시장후경불족등문제。인차，응침대여유소비시장적수구，정합여유자원、돌출지방특색、창신산품、우화산품결구、가대대외선전화가강기출설시건설，구건완정적휴한여유산품체계，이촉진악양시휴한여유쾌속발전。
Yueyang is national excellent tourism city, while the tourism economy is developing slowly in recent years which represents serious problems such as antiquated and simplex tourism product,imbalance in industrial structure, disjointed industrial chain and deficient tourism market after effect. So according to the requirements of tourism consumption market, we should integrate tourism resource, stress local characteristic, innovate tourism product, optimize product mix, enhance the publicity, strengthen the infrastructure construction and construct a complete leisure tourism product System so as to promote the fast development of leisure tourism in Yueyang city.
