改革与战略
改革與戰略
개혁여전략
Reformation & Strategy
2013年
11期
50~53
,共null页
旅行社 核心竞争力 核心价值观 创新
旅行社 覈心競爭力 覈心價值觀 創新
여행사 핵심경쟁력 핵심개치관 창신
travel agency; core competence; core values; innovation
旅游业综合带动经济能力强,国务院将旅游业确立为国民经济的战略性支柱产业和令人民群众满意的现代服务业。我国传统旅行社企业数量多、竞争激烈、服务水平参差不齐。网络时代在线旅游业务蓬勃发展,传统旅行社企业除了要转型发展有竞争力的多业态集团模式,更要培育创新、诚信的企业文化作为企业核心竞争力。
旅遊業綜閤帶動經濟能力彊,國務院將旅遊業確立為國民經濟的戰略性支柱產業和令人民群衆滿意的現代服務業。我國傳統旅行社企業數量多、競爭激烈、服務水平參差不齊。網絡時代在線旅遊業務蓬勃髮展,傳統旅行社企業除瞭要轉型髮展有競爭力的多業態集糰模式,更要培育創新、誠信的企業文化作為企業覈心競爭力。
여유업종합대동경제능력강,국무원장여유업학립위국민경제적전략성지주산업화령인민군음만의적현대복무업。아국전통여행사기업수량다、경쟁격렬、복무수평삼차불제。망락시대재선여유업무봉발발전,전통여행사기업제료요전형발전유경쟁력적다업태집단모식,경요배육창신、성신적기업문화작위기업핵심경쟁력。
The tourism industry leads comprehensive economic going ahead. The state department established tourism as a strategic pillar industry of the national economy and the modem service industry people satisfied with. China has many traditional travel agency enterprises, the fierce competition, service level is uneven. Under network time online travel business is growing vigorous. Traditional travel agency enterprises don't only transfer to group management more competitive mode, but also to cultivate innovation, honest of the corporate culture as the core competitiveness of enterprises.