内蒙古财经大学学报
內矇古財經大學學報
내몽고재경대학학보
Journal of inner Mongolia finance and economics college
2013年
5期
22~25
,共null页
医药营销 实践性教学 对策
醫藥營銷 實踐性教學 對策
의약영소 실천성교학 대책
Medicine Marketing; practical teaching; strategies
医药营销专业是个刚兴起不久的专业,在培养目标、课程体系建设、教学方式等还处在探索阶段.本文通过确定培养应用型人才的目标定位,论证了加强医药营销专业实践性教学的必要性,分析了目前医药营销专业实践性教学的现状,探讨了加强医药营销专业实践性教学的对策.
醫藥營銷專業是箇剛興起不久的專業,在培養目標、課程體繫建設、教學方式等還處在探索階段.本文通過確定培養應用型人纔的目標定位,論證瞭加彊醫藥營銷專業實踐性教學的必要性,分析瞭目前醫藥營銷專業實踐性教學的現狀,探討瞭加彊醫藥營銷專業實踐性教學的對策.
의약영소전업시개강흥기불구적전업,재배양목표、과정체계건설、교학방식등환처재탐색계단.본문통과학정배양응용형인재적목표정위,론증료가강의약영소전업실천성교학적필요성,분석료목전의약영소전업실천성교학적현상,탐토료가강의약영소전업실천성교학적대책.
Medicine Marketing is a newly emerging major whose training target, curriculum system and teaching methods are still at an exploring stage. This paper discusses that the teaching target of this major is to train the students to be applied talents and demonstrates the necessity of the practical teaching. Then, this paper also investigates some strategies to strengthen the practical teaching of this major after analyzing the existing situation of it.