南京邮电大学学报：社会科学版
南京郵電大學學報：社會科學版
남경유전대학학보：사회과학판
Journal of Nanjing University of Posts and Telecommunications(Social Science)
2013年
4期
1~7
,共null页
物联网产业 产业链构建 商业模式创新
物聯網產業 產業鏈構建 商業模式創新
물련망산업 산업련구건 상업모식창신
Internet of Things industry; construction of industrial chain; innovation of business model
物联网等战略性新兴产业的发展，需要形成产业链构建与商业模式创新动态匹配的良性模式。物联网产业链由信息感知、网络传输和应用服务等环节构成，表现为较强的产业关联效应、模块化特征以及从“闭环式”向“开环式”发展的趋势。物联网产业的商业模式创新是联动产业链与市场应用的关键环节，创新类型有平台型、合作型、自营型、定制型。IBM“智慧交通”的案例验证了清晰的商业模式是构建产业链的关键，否则将出现产业链结构性的“阻塞”以及应用市场阶段性的“过剩或短缺”。
物聯網等戰略性新興產業的髮展，需要形成產業鏈構建與商業模式創新動態匹配的良性模式。物聯網產業鏈由信息感知、網絡傳輸和應用服務等環節構成，錶現為較彊的產業關聯效應、模塊化特徵以及從“閉環式”嚮“開環式”髮展的趨勢。物聯網產業的商業模式創新是聯動產業鏈與市場應用的關鍵環節，創新類型有平檯型、閤作型、自營型、定製型。IBM“智慧交通”的案例驗證瞭清晰的商業模式是構建產業鏈的關鍵，否則將齣現產業鏈結構性的“阻塞”以及應用市場階段性的“過剩或短缺”。
물련망등전략성신흥산업적발전，수요형성산업련구건여상업모식창신동태필배적량성모식。물련망산업련유신식감지、망락전수화응용복무등배절구성，표현위교강적산업관련효응、모괴화특정이급종“폐배식”향“개배식”발전적추세。물련망산업적상업모식창신시련동산업련여시장응용적관건배절，창신류형유평태형、합작형、자영형、정제형。IBM“지혜교통”적안례험증료청석적상업모식시구건산업련적관건，부칙장출현산업련결구성적“조새”이급응용시장계단성적“과잉혹단결”。
The collaborative and dynamic pattern between the construction of industrial chain and the innova- tion of business model is very important for the development of strategic emerging industries such as IoT. The indus- trial chain of IoT consists of information sensed, communication and software applications and shows close industrial relations, modularization and the transformation from closed circle to open circle. Innovation of business model of IoT industry is the key for gration and customization. key for the construction of the market are probable to linking the industrial chain and market and has four styles： platform, coordination, inte- The case of smart communication from IBM verified that definite business model is the industrial chain, otherwise structural block in industrial chain and surplus or shortage in arise.
