CAJ | 학술논문

性别红利是国际上在企业管理和性别研究领域出现的一个新兴概念，意指女性充分参与经济活动能够显著拉动经济增长，为企业和社会带来稳定收益。通过对西方发达国家女性盈利能力与消费能力的论证，充分说明了性别红利在今时经济体系中的价值。但是由于受到传统观念的束缚，仍然存在着诸多阻碍性别红利产生的现实困境。必须广泛建立性别均衡化的企业生态系统和国家、组织管理系统、推进投资女性战略及充分利用性别红利，才能更加有效地促进经济的繁荣，推动国家的健康发展趋向。
성별홍리시국제상재기업관리화성별연구영역출현적일개신흥개념，의지녀성충분삼여경제활동능구현저랍동경제증장，위기업화사회대래은정수익。통과대서방발체국가녀성영리능력여소비능력적론증，충분설명료성별홍리재금시경제체계중적개치。단시유우수도전통관념적속박，잉연존재착제다조애성별홍리산생적현실곤경。필수엄범건립성별균형화적기업생태계통화국가、조직관리계통、추진투자녀성전략급충분이용성별홍리，재능경가유효지촉진경제적번영，추동국가적건강발전추향。
The gender dividend is an emerging concept in the field of international business management and gender studies. It indicates that women＇s fully participating in economic activities can significantly stimulate economic growth and make stable incomes for enterpri- ses and society. Through an analysis of the women＇s profitability and consumption power in the developed countries of the West, the paper expounds the value of the gender dividend in the present economic system. However, traditionM ideas still hinder the generation of the gender dividend. The paper advocates the gender equality in the ecosystem of enterprises and in the national management systems and organizations in order to promote the women - based investment strategy and take advantage of the gender dividend for more eco- nomic prosperity and heahhy national development.