CAJ | 학술논문

本研究以《人民日报》和《纽约时报》为样本，从信源的角度探讨了中美主流媒体在西藏问题报道上的差异，进而探讨这些差异是否会影响报道本身的态度和观点、会造成什么样的传播效果、帮助谁的声音成功地发表了对西藏问题的看法，最终提升或者压低了哪些观点在公众舆论中的地位。研究证明了一个基本的假设：两家媒体进行西藏议题报道时在信源选择上有着明显的路径依赖，而信源对两家媒体涉藏报道的态度有明显的潜在影响。这为我们在涉藏信息的对外传播中加强与西方媒体和社会的对话沟通、改进中国媒体的报道质量提供了一个具有可操作性的新视角。
본연구이《인민일보》화《뉴약시보》위양본，종신원적각도탐토료중미주류매체재서장문제보도상적차이，진이탐토저사차이시부회영향보도본신적태도화관점、회조성십요양적전파효과、방조수적성음성공지발표료대서장문제적간법，최종제승혹자압저료나사관점재공음여론중적지위。연구증명료일개기본적가설：량가매체진행서장의제보도시재신원선택상유착명현적로경의뢰，이신원대량가매체섭장보도적태도유명현적잠재영향。저위아문재섭장신식적대외전파중가강여서방매체화사회적대화구통、개진중국매체적보도질량제공료일개구유가조작성적신시각。
Our research, based on a comparison between People＇s Daily and The New York Times of Tibet-related reports, sets out to analyze their difference in source choices and tries to answer a series of questions concerned： whether such a difference will influence their positions and attitudes in reports; what different communication effects will be therefore produced （whose voices are successfully made heard; which voices in public are affected positively or negatively）. The paper has confirmed a basic hypothesis： both of the two newspapers have obviously their own path dependence on source choices, which apparently exerts a potential influence on their attitudes in Tibet-related reports. Such a conclusion provides thus a new and operative approach to enhance the communication with western media as well as societies and to ameliorate Chinese media reports in external dissemination of Tibet issue.