管理学报
管理學報
관이학보
Chinese JOurnal of Management
2014年
8期
1184~1190
,共null页
内向型开放式创新 外向型开放式创新 竞争优势 交互效应
內嚮型開放式創新 外嚮型開放式創新 競爭優勢 交互效應
내향형개방식창신 외향형개방식창신 경쟁우세 교호효응
inbound open innovation; outbound open innovation; competitive advantage; interaction effect
将内向型开放式创新与外向型开放式创新整合到一个研究框架，通过对珠三角地区164家企业进行问卷调查，探讨内向型与外向型开放式创新与竞争优势之间的关系。研究表明：内向型开放式创新、外向型开放式创新均与竞争优势有着正向的曲线关系；内向型与外向型开放式创新对竞争优势有着正向的交互作用，即在外向型开放式创新较高的情况下，内向型开放式创新对竞争优势的提升作用更强。
將內嚮型開放式創新與外嚮型開放式創新整閤到一箇研究框架，通過對珠三角地區164傢企業進行問捲調查，探討內嚮型與外嚮型開放式創新與競爭優勢之間的關繫。研究錶明：內嚮型開放式創新、外嚮型開放式創新均與競爭優勢有著正嚮的麯線關繫；內嚮型與外嚮型開放式創新對競爭優勢有著正嚮的交互作用，即在外嚮型開放式創新較高的情況下，內嚮型開放式創新對競爭優勢的提升作用更彊。
장내향형개방식창신여외향형개방식창신정합도일개연구광가，통과대주삼각지구164가기업진행문권조사，탐토내향형여외향형개방식창신여경쟁우세지간적관계。연구표명：내향형개방식창신、외향형개방식창신균여경쟁우세유착정향적곡선관계；내향형여외향형개방식창신대경쟁우세유착정향적교호작용，즉재외향형개방식창신교고적정황하，내향형개방식창신대경쟁우세적제승작용경강。
Integrating inbound open innovation and outbound open innovation into a research framework, this article empirically examines the relationship between inbound open innovation, outbound open innovation and competitive advantage through a sample of 164 enterprises from Pearl River Delta,. Results indicate that inbound open innovation and outbound open innovation have a positively curvilinear relationships on competitive advantage. Furthermore, inbound open innovation and outbound open innovation have a positive interaction on competitive advantage, which suggests the higher outbound open innovation leads to the stronger promotion effect between inbound open innovation and competitive advantage.
