CAJ | 학술논문

中小企业的经济行为并非是单个的孤立行为，而是充分体现社会嵌入性的社会关系网络行为。因此，新经济社会学的社会关系网络理论在我国中小企业国际化战略实施中具有现实意义，同时，关系网络在中小企业的跨国经营中发挥着重要作用。我们由此提出命题中小企业要成功地实施国际化战略。必须依赖于企业家充分利用社会关系网络生成的资源和能力，尤其是不可多得的核心资源与核心能力来建立国际竞争优势，进而取得预期的国际经营绩效。基于此命题，本文构建了一个基于社会网络的中小企业国际化模型，并通过实证研究验证了模型中“中小企业社会网络－国际竞争优势－国际化绩效”这一理论脉络。
중소기업적경제행위병비시단개적고립행위，이시충분체현사회감입성적사회관계망락행위。인차，신경제사회학적사회관계망락이론재아국중소기업국제화전략실시중구유현실의의，동시，관계망락재중소기업적과국경영중발휘착중요작용。아문유차제출명제중소기업요성공지실시국제화전략。필수의뢰우기업가충분이용사회관계망락생성적자원화능력，우기시불가다득적핵심자원여핵심능력래건입국제경쟁우세，진이취득예기적국제경영적효。기우차명제，본문구건료일개기우사회망락적중소기업국제화모형，병통과실증연구험증료모형중“중소기업사회망락－국제경쟁우세－국제화적효”저일이론맥락。
Based on the social network theory from the new economic sociology, this paper explores the interna-tiovalization strategy of Chinese SMEs. Firstly, through literature review, we find social networks play importantroles in SMEs＇ internationalization. Then, we argue that the success of their intemationalization depends on en-trepreneurs making good use of resources and capabilities generated through their social networks to build inter-national competitive advantages which lead to good international performance. Afterwards, a theoretical modelwith SMEs＇ social networks as the independent variable, mediated by international competitive advantage, posi-tively influencing their international performance has been built and empirically tested. Finally, with this verified model, we provide some managerial implications to SME entrepreneurs.