财贸研究
財貿研究
재무연구
Finance and Trade Research
2014年
1期
132~135
,共null页
大学生创业 项目管理 创业失败
大學生創業 項目管理 創業失敗
대학생창업 항목관리 창업실패
graduates venture;projects management;venture failure
大学生创业有其创业理论知识储备和创业热情的优势,但由于缺乏对创业项目选择的甄别能力和灵活组织实施创业项目的应变能力,创业成功率较低。结合合肥"美客美食"的案例研究表明,创业知识可以在校园里学到,但远不能满足大学生创业实践的需要;在校大学生的团队意识和合作共事能力的培养是未来创业成功的重要保证。
大學生創業有其創業理論知識儲備和創業熱情的優勢,但由于缺乏對創業項目選擇的甄彆能力和靈活組織實施創業項目的應變能力,創業成功率較低。結閤閤肥"美客美食"的案例研究錶明,創業知識可以在校園裏學到,但遠不能滿足大學生創業實踐的需要;在校大學生的糰隊意識和閤作共事能力的培養是未來創業成功的重要保證。
대학생창업유기창업이론지식저비화창업열정적우세,단유우결핍대창업항목선택적견별능력화령활조직실시창업항목적응변능력,창업성공솔교저。결합합비"미객미식"적안례연구표명,창업지식가이재교완리학도,단원불능만족대학생창업실천적수요;재교대학생적단대의식화합작공사능력적배양시미래창업성공적중요보증。
Inadequate capacity of selecting initial venture projects and lack of improvisation of flexibly implementing them make low success rate in course of starting new business among graduates although students have theories and enthusiasm. A careful research on Hefei ‘Meike Meishi’company reveals that the skills of starting new business can be acquired on campus,but they are far from being able to meet the actual venture needs. To make successful initial venture projects,the students on campus should be equipped w ith team spirit and ability to w ork w ith others.