生态经济
生態經濟
생태경제
Ecological Economy
2014年
10期
94~100
,共null页
孙浩 戴更新 达庆利 胡绪千
孫浩 戴更新 達慶利 鬍緒韆
손호 대경신 체경리 호서천
闭环供应链 公平关切 定价策略 回收模式 二部定价
閉環供應鏈 公平關切 定價策略 迴收模式 二部定價
폐배공응련 공평관절 정개책략 회수모식 이부정개
closed-loop supply chain; fairness concern; pricing strategies; reverse channels; two-tariff
针对制造商主导的闭环供应链,在考虑零售商为公平关切者的前提下,建立了三种回收模式(制造商回收、零售商回收和第三方回收)下的四个Stackelberg博弈模型,求解和比较不同情形下的最优价格、最优回收率和成员利润,分析零售商公平关切程度对最优决策的影响,得到了一系列有益的管理学结论。最后针对分散式决策下的效率损失,提出了基于二部定价契约的协调机制。
針對製造商主導的閉環供應鏈,在攷慮零售商為公平關切者的前提下,建立瞭三種迴收模式(製造商迴收、零售商迴收和第三方迴收)下的四箇Stackelberg博弈模型,求解和比較不同情形下的最優價格、最優迴收率和成員利潤,分析零售商公平關切程度對最優決策的影響,得到瞭一繫列有益的管理學結論。最後針對分散式決策下的效率損失,提齣瞭基于二部定價契約的協調機製。
침대제조상주도적폐배공응련,재고필령수상위공평관절자적전제하,건립료삼충회수모식(제조상회수、령수상회수화제삼방회수)하적사개Stackelberg박혁모형,구해화비교불동정형하적최우개격、최우회수솔화성원리윤,분석령수상공평관절정도대최우결책적영향,득도료일계렬유익적관이학결론。최후침대분산식결책하적효솔손실,제출료기우이부정개계약적협조궤제。
Based on manufacturer-leading closed-loop supply chains and three kinds of different reverse channels, four Stackelberg game models are established with the consideration of the retailer's fairness concern. The optimal prices, the optimal collection rates and the profits of different channel members in four models are derived and compared. Then the retailer's fairness concern degrees on optimal decisions are analyzed and several meaningful management conclusions are obtained. Finally aimed at efficiency losses of the decentralized decisions, two-tariff contract are put forward to coordinate the fair channels.