CAJ | 학술논문

面向网购的低碳供应链运作目标是增强网购对企业低碳运作的促进作用，弱化网购对企业低碳运作的负面影响。在网购和低碳背景下，供应链将面临两个方面的激励，即单激励和双激励。单激励是指碳税激励或碳超排处罚激励，双激励是指同时考虑碳税和碳超排处罚激励。仅采取征收碳税激励能减少供应链总成本，但增加了排放成本；仅采取超排处罚激励增加了供应链总成本，但环境成本没有变化；综合采取征收碳税和超排处罚激励能同时降低碳排放成本和供应链总成本。
면향망구적저탄공응련운작목표시증강망구대기업저탄운작적촉진작용，약화망구대기업저탄운작적부면영향。재망구화저탄배경하，공응련장면림량개방면적격려，즉단격려화쌍격려。단격려시지탄세격려혹탄초배처벌격려，쌍격려시지동시고필탄세화탄초배처벌격려。부채취정수탄세격려능감소공응련총성본，단증가료배방성본；부채취초배처벌격려증가료공응련총성본，단배경성본몰유변화；종합채취정수탄세화초배처벌격려능동시강저탄배방성본화공응련총성본。
The target of low-carbon supply chain operation based on online shopping is to enhance the role ot online shopping in promoting the enterprises low-carbon operation, and weaken the negative role of online shopping in encouraging the enterprises low-carbon operation. In the light of online shopping and low-carbon, the supply chain will be facing single or dual incentive. The single incentive means carbon tax or emission penalty of carbon dioxide while the dual incentive considers both of these two aspects. The carbon tax incentive reduces supply chain＇s overall cost, but increases emission cost： emission penalty of carbon dioxide incentive increases supply chain＇ s overall cost, but there is no change in environment cost; the combination of them can reduce both the cost of emission and the overall cost of the supply chain.