辽宁师范大学学报:社会科学版
遼寧師範大學學報:社會科學版
료녕사범대학학보:사회과학판
Journal of Liaoning Normal University(Social Science Edition)
2014年
5期
650~654
,共null页
认知风格 框架效应 决策
認知風格 框架效應 決策
인지풍격 광가효응 결책
cognitive styles;framing effect;decision-making
决策作为一种高级认知活动,存在于人们的日常生活中。决策过程中的理性与非理性是决策理论争论的一个热点。Kahneman和Tversky(1981)提出的“框架效应”体现了决策过程中问题表述对理性决策的干扰,描述了决策问题中因情景表述的改变而导致选择偏好改变的现象。认知风格作为一个重要的个体认知活动差异变量,对决策过程产生了重要的作用,尤其是对框架效应产生了不可忽视的影响,该现象已引起了研究者们的高度重视。在回顾决策中框架效应的提出、框架效应的影响因素,以及认知风格如何影响框架效应等几方面内容的基础上,总结分析了以往研究中存在的不足以及未来需要解决的问题。
決策作為一種高級認知活動,存在于人們的日常生活中。決策過程中的理性與非理性是決策理論爭論的一箇熱點。Kahneman和Tversky(1981)提齣的“框架效應”體現瞭決策過程中問題錶述對理性決策的榦擾,描述瞭決策問題中因情景錶述的改變而導緻選擇偏好改變的現象。認知風格作為一箇重要的箇體認知活動差異變量,對決策過程產生瞭重要的作用,尤其是對框架效應產生瞭不可忽視的影響,該現象已引起瞭研究者們的高度重視。在迴顧決策中框架效應的提齣、框架效應的影響因素,以及認知風格如何影響框架效應等幾方麵內容的基礎上,總結分析瞭以往研究中存在的不足以及未來需要解決的問題。
결책작위일충고급인지활동,존재우인문적일상생활중。결책과정중적이성여비이성시결책이론쟁론적일개열점。Kahneman화Tversky(1981)제출적“광가효응”체현료결책과정중문제표술대이성결책적간우,묘술료결책문제중인정경표술적개변이도치선택편호개변적현상。인지풍격작위일개중요적개체인지활동차이변량,대결책과정산생료중요적작용,우기시대광가효응산생료불가홀시적영향,해현상이인기료연구자문적고도중시。재회고결책중광가효응적제출、광가효응적영향인소,이급인지풍격여하영향광가효응등궤방면내용적기출상,총결분석료이왕연구중존재적불족이급미래수요해결적문제。
Decisionmaking ,being an advanced cognitive activity ,exists in people’s daily life .In the past few decades ,the rationality of the decisionmaking process has sparked enormous interest within the fields of psychology .Framing effects proposed by Kahneman and Tversky (1981) have indicated that people often deviate from responses considered as being normative in many judgement and decisionmaking tasks ,w hich is also know n as framing effect in decision-making that different representations of the same problem do not yield the same preference or choice .Cognitive style is an important difference variables in personal cognition and is very important for decisionmaking ,especially for framing effects .Furthermore ,the present article examines studies and researches in the psychology discipline regarding to neuromechanism of decisionmaking process and cognitive functions in relation to the generation of framing effect .This article aims at providing an overall review of the relationship between cognitive styles and all three types of framing effect and summarizing the shortcomings of past research and problems to be solved in the future .