CAJ | 학술논문

从中国企业软实力建设的理论和实践需求出发,根据系统论原理,研究企业软实力的系统特征,明确企业软实力体系的耗散结构特点,探明企业软实力和硬实力的逻辑关系并建立回归模型,分析计划管理、考核管理、信息管理对于企业软实力体系建设的作用机理,并以此为基础搭建企业软实力建设体系的概念模型和建设结构路径,从而构建起完整的理论与操作相统一的中国企业软实力建设框架体系,对中国企业进行系统的软实力建设提供有益的探索。
종중국기업연실력건설적이론화실천수구출발,근거계통론원리,연구기업연실력적계통특정,명학기업연실력체계적모산결구특점,탐명기업연실력화경실력적라집관계병건립회귀모형,분석계화관리、고핵관리、신식관리대우기업연실력체계건설적작용궤리,병이차위기출탑건기업연실력건설체계적개념모형화건설결구로경,종이구건기완정적이론여조작상통일적중국기업연실력건설광가체계,대중국기업진행계통적연실력건설제공유익적탐색。
This paper, in view of the practical and theoretical needs of Soft power construction in Chinese enterprises, analyzes the system features of enterprise soft power by employing principles of system theory. It identifies the feature of dissipative structure of the enterprise soft power system and clarifies the logic relations between soft power and hard power of enterprises. It attempts to build a regression model to analyze the mechanism of how planning management, evaluation management, information management act on the construction of enterprise soft power system, on the basis of which it hopes to set up a conception model and construction path so as to construct a complete framework of soft power system which integrates theory with practical operation for Chinese enterprises.