现代情报
現代情報
현대정보
Journal of Modern Information
2015年
3期
42~49
,共null页
李宪印 左文超 杨博旭 朱法强
李憲印 左文超 楊博旭 硃法彊
리헌인 좌문초 양박욱 주법강
虚拟社区 知识共享 意愿 行为
虛擬社區 知識共享 意願 行為
허의사구 지식공향 의원 행위
academic virtual communities; knowledge sharing; willingness; behaviors
通过对虚拟社区中研究生的调研,对其知识共享行为的影响因素进行探讨。对人大经济论坛这一虚拟社区的高积分研究生用户在线收集的250份有效问卷,运用探索性因子分析和验证性因子分析的研究方法,构建虚拟社区条件下的研究生知识共享行为结构方程模型。研究结果表明:动机、互惠规范和自我效能这3个因子对共享意愿有显著的正向影响;互惠规范因子对共享行为有显著的正向影响,动机和自我效能因子对共享行为影响不显著;共享意愿对共享行为有显著的正向影响。在文章最后,提出了相应的对策建议和研究局限。
通過對虛擬社區中研究生的調研,對其知識共享行為的影響因素進行探討。對人大經濟論罈這一虛擬社區的高積分研究生用戶在線收集的250份有效問捲,運用探索性因子分析和驗證性因子分析的研究方法,構建虛擬社區條件下的研究生知識共享行為結構方程模型。研究結果錶明:動機、互惠規範和自我效能這3箇因子對共享意願有顯著的正嚮影響;互惠規範因子對共享行為有顯著的正嚮影響,動機和自我效能因子對共享行為影響不顯著;共享意願對共享行為有顯著的正嚮影響。在文章最後,提齣瞭相應的對策建議和研究跼限。
통과대허의사구중연구생적조연,대기지식공향행위적영향인소진행탐토。대인대경제론단저일허의사구적고적분연구생용호재선수집적250빈유효문권,운용탐색성인자분석화험증성인자분석적연구방법,구건허의사구조건하적연구생지식공향행위결구방정모형。연구결과표명:동궤、호혜규범화자아효능저3개인자대공향의원유현저적정향영향;호혜규범인자대공향행위유현저적정향영향,동궤화자아효능인자대공향행위영향불현저;공향의원대공향행위유현저적정향영향。재문장최후,제출료상응적대책건의화연구국한。
The paper analyzed how postgraduates share information in academic virtual community and as a composite higher-order factor predicated knowledge sharing behaviors. The study is based on a sample of 250 high-level postgraduates user from pinggu-BBS. By using the methods of exploratory factor analysis( EFA) as well as confirmatory factor analysis( CFA) and building the structural equation model of knowledge sharing behaviors of postgraduates under conditions of academic virtual community. The result showed that motivation,community atmosphere and self-efficacy have a positive and direct influence on sharing willingness; community atmosphere have a positive and direct influence on sharing behaviors while motivation and self-efficacy don't have an obvious influence on sharing behaviors; sharing willingness has a positive and direct influence on sharing behaviors. The last part of the thesis put forward the relative suggestions and limitation of research in improving knowledge sharing willingness and behaviors of postgraduates.