出版科学
齣版科學
출판과학
2015年
2期
46~50
,共null页
科技期刊 可视化 案例研究 视觉传播 科学传播
科技期刊 可視化 案例研究 視覺傳播 科學傳播
과기기간 가시화 안례연구 시각전파 과학전파
Scientific periodicals Visualization Case study Visual communication Science communication
可视化是将对象内容转化为视觉表征符号的一种手段,有利于内容的被理解、传播和再创造。本文探讨顶级科技期刊封面在实践中对可视化方法和技术的应用及发展,以典型封面案例作为研究对象,分析多视角下科技期刊封面创作的内容建构要求、手段、思路与被选择的影响因素,以期提高我国科技期刊对封面设计的重视度和创造力,提升可视化在科学传播中的影响和效用。
可視化是將對象內容轉化為視覺錶徵符號的一種手段,有利于內容的被理解、傳播和再創造。本文探討頂級科技期刊封麵在實踐中對可視化方法和技術的應用及髮展,以典型封麵案例作為研究對象,分析多視角下科技期刊封麵創作的內容建構要求、手段、思路與被選擇的影響因素,以期提高我國科技期刊對封麵設計的重視度和創造力,提升可視化在科學傳播中的影響和效用。
가시화시장대상내용전화위시각표정부호적일충수단,유리우내용적피리해、전파화재창조。본문탐토정급과기기간봉면재실천중대가시화방법화기술적응용급발전,이전형봉면안례작위연구대상,분석다시각하과기기간봉면창작적내용건구요구、수단、사로여피선택적영향인소,이기제고아국과기기간대봉면설계적중시도화창조력,제승가시화재과학전파중적영향화효용。
Visualization is a method that transferring the object content into visual representations, which is beneficial for the understanding, dissemination and recreation of content. This paper discussed the application and development of method and technique of visualization in the practice of top scientific periodicals cover design. After that, it analyzed the requirements, means, ideas and influencing factors for being selected while constructing the visual content for the cover design of scientific journals, based on the typical cases study. By this way, we are expecting to arouse the concern and creativity for journals＇ cover, which may lead to the improvement of the impact and effectiveness of visualization method in science communication.
