CAJ | 학술논문

本文通过对现有文献的研究分析,结合本馆机构知识库的建设推广实践,提出了一系列关于IR营销推广的策略和机制的设想,同时对著作权维护等问题也进行了研究.籍此,能够长期有效的推广机构知识库,促进学者之间的交流,展示和推广高校的学术资源和学术成果,为学术研究与交流服务,也为提高其学术声誉和影响力做出了积极地贡献.
본문통과대현유문헌적연구분석,결합본관궤구지식고적건설추엄실천,제출료일계렬관우IR영소추엄적책략화궤제적설상,동시대저작권유호등문제야진행료연구.적차,능구장기유효적추엄궤구지식고,촉진학자지간적교류,전시화추엄고교적학술자원화학술성과,위학술연구여교류복무,야위제고기학술성예화영향력주출료적겁지공헌.
Based on the research and analysis of existing literature, combining with the practice of the cotrstruction and pro- motion of our library institutional repository, this article put forward a series of assumption about IR marketing strategy and mecha- nism, meanwhile for the maintenance issues such as copyright is studied. Whereby, a Long- term effective promotion of institu- tional repository could promote the conmmnication between the scholars, present and promote academic resources and achievements in university, support academic research and exchanges, make positive contriibution improve the academic reputation and influ-