CAJ | 학술논문

现阶段中国企业之间的竞争已经不仅仅是产品的竞争,而且实际上是企业价值链的竞争。因此,企业价值链的有效运行是企业获得竞争优势的必要条件。但是,现在中国企业价值链的管理仍然存在许多影响价值链有效运行的因素,如价值链管理意识淡薄、各价值环节之间的运行不够协调、价值链中存在非价值环节和非价值行为,还没有建立起价值链的创新改进机制。鉴于此,本文提出了在企业内部建设以价值链增值为核心的企业文化,让企业文化自行驱动企业价值链有效运行的建议,并阐述了建设以价值链增值为核心的企业文化需要克服旧阻力、树立新观念、进行宣传和培训,以及设立新机制的思路。
현계단중국기업지간적경쟁이경불부부시산품적경쟁,이차실제상시기업개치련적경쟁。인차,기업개치련적유효운행시기업획득경쟁우세적필요조건。단시,현재중국기업개치련적관리잉연존재허다영향개치련유효운행적인소,여개치련관리의식담박、각개치배절지간적운행불구협조、개치련중존재비개치배절화비개치행위,환몰유건립기개치련적창신개진궤제。감우차,본문제출료재기업내부건설이개치련증치위핵심적기업문화,양기업문화자행구동기업개치련유효운행적건의,병천술료건설이개치련증치위핵심적기업문화수요극복구조력、수립신관념、진행선전화배훈,이급설립신궤제적사로。
At the present stage, the competition between enterprises in China is not only the competition between products, but also the competition between enterprise value chains. Therefore, the effective operation of enterprise value chain is a necessary condition for the enterprises to obtain the competitive advantage. But now there are many factors in the management of en- terprise value chain in China, which still influence the effective operation of the value chain, such as weak value chain management consciousness, uncoordinated value link running, the existence of non value link and non value behavior in the value chain, and failure to construct the innovation mechanism of the value chain. In view of this, this paper puts forward a suggestion that the enterprise culture with value chain adding value as its core should be constructed in enterprises as to make the enterprise culture drive automatically the effective operation of the enterprise value chain. This paper also expounds that the construction of the enterprise culture with value chain adding value as its core needs to overcome old resistance, set up new ideas, carry out propaganda and training and establish new mechanism.