CAJ | 학술논문

高科技企业技术实力、结盟实力与用户吸引实力是技术标准竞争优势的主要源泉。针对技术标准化过程中标准的构建、产业化与市场化三个不同阶段,企业需要实施不同的竞争战略以促使技术标准竞争优势的形成。协作R＆D与知识产权战略为构建技术标准提供了技术保障,有助于技术实力竞争优势的形成。产业联盟与开源战略为技术标准产业化提供了企业内外部资源整合环境,有助于结盟竞争优势的形成。先发制人与平台战略为技术标准市场化提供了用户基础条件,有助于用户吸引实力竞争优势的形成。
고과기기업기술실력、결맹실력여용호흡인실력시기술표준경쟁우세적주요원천。침대기술표준화과정중표준적구건、산업화여시장화삼개불동계단,기업수요실시불동적경쟁전략이촉사기술표준경쟁우세적형성。협작R＆D여지식산권전략위구건기술표준제공료기술보장,유조우기술실력경쟁우세적형성。산업련맹여개원전략위기술표준산업화제공료기업내외부자원정합배경,유조우결맹경쟁우세적형성。선발제인여평태전략위기술표준시장화제공료용호기출조건,유조우용호흡인실력경쟁우세적형성。
Technological strength,the alliance strength and the users＇ attraction strength of hi-tech enterprises are the major source of competitive advantages in technical standards.Regarding the three different stages in the process of technology standardization including technical standard construction,technical standard industrialization and technical standard marketization,different competitive strategies should be implemented to promote the formation of competitive advantages of technical standard.Collaborative RD and intellectual property strategy contribute to competitive advantages of technological strength by providing technological support for technical standard construction.Industry alliance strategy and open source strategy contribute to competitive advantage of alliance strength by providing internal and external resources integration environment for the technical standard industrialization.Pre-emptive strike strategy and platform strategy contribute to the competitive advantages of market users＇ attraction strength by providing users base conditions for the technical standard marketization.