衡水学院学报
衡水學院學報
형수학원학보
Journal of Hengshui University
2015年
4期
64~67
,共null页
河北省 影视旅游 SWOT分析 开发对策
河北省 影視旅遊 SWOT分析 開髮對策
하북성 영시여유 SWOT분석 개발대책
Hebei Province; film-induced tourism; SWOT analysis; development countermeasure
河北省影视旅游的优势是独特的自然景观、丰厚的人文古迹、丰富的影视作品、著名的影视基地，劣势是规划缺乏、精品缺失、产品单一等．河北省影视旅游虽遇上千载难逢的机会，但也存在致命的威胁．要想较好地开发河北省的影视旅游，建议从加强管理加大投入、突出特色打造精品、立体开发丰富产品等角度入手．
河北省影視旅遊的優勢是獨特的自然景觀、豐厚的人文古跡、豐富的影視作品、著名的影視基地，劣勢是規劃缺乏、精品缺失、產品單一等．河北省影視旅遊雖遇上韆載難逢的機會，但也存在緻命的威脅．要想較好地開髮河北省的影視旅遊，建議從加彊管理加大投入、突齣特色打造精品、立體開髮豐富產品等角度入手．
하북성영시여유적우세시독특적자연경관、봉후적인문고적、봉부적영시작품、저명적영시기지，열세시규화결핍、정품결실、산품단일등．하북성영시여유수우상천재난봉적궤회，단야존재치명적위협．요상교호지개발하북성적영시여유，건의종가강관리가대투입、돌출특색타조정품、입체개발봉부산품등각도입수．
Film-induced tourism of Hebei province has many advantages such as special natural landscape, many culturalheritages, great film and television works and famous film bases, while it has many disadvantages such as deficient planning,shortage of great works and single type of product. Although film-induced tourism of Hebei province has grasped the goldenopportunity, there is a deadly threat to it. In order to develop the tourism better, it is recommended to increase the investmentin strengthening management, highlighting features of the great works and making three-dimensional development of prod-ucts, etc.
