CAJ | 학술논문

随着网络媒体逐步成为群众参与公共事务的平台,针对网络舆情对公共社会影响程度的定量评价的需求日益增加.文章通过分析网络舆情对社会影响程度的因素,指出了可用于网络舆情影响程度评价的网络舆情信息源,并提出了用于网络舆情影响程度定量评价的指标体系,以及基于该指标体系的网络舆情影响程度量化计算方法.通过在选定的事件上的实验结果可知,文章提出的网络舆情影响程度定量评价的指标体系以及量化计算方法具有良好的定量评价效果,能够用于当前网络媒体形势下的网络舆情监测工作.
수착망락매체축보성위군음삼여공공사무적평태,침대망락여정대공공사회영향정도적정량평개적수구일익증가.문장통과분석망락여정대사회영향정도적인소,지출료가용우망락여정영향정도평개적망락여정신식원,병제출료용우망락여정영향정도정량평개적지표체계,이급기우해지표체계적망락여정영향정도양화계산방법.통과재선정적사건상적실험결과가지,문장제출적망락여정영향정도정량평개적지표체계이급양화계산방법구유량호적정량평개효과,능구용우당전망락매체형세하적망락여정감측공작.
With online media becoming a participation platform for public affairs, the demand of quantitative evaluation for public opinion influence is increasing. By analyzing those factors of network public opinion influence, we identify a series of information sources for public opinion influence evaluation and proposed an index system for quantitative evaluation for Internet public opinion inlfuence. Based on this, we propose a quantum calculation method corresponds to the index system. The experimental results on selected events shows that the proposed index system and quantum calculation method can achieve good quantitative evaluation effect, and can be used for Internet public opinion monitoring work under the current network situation.