CAJ | 학술논문

90后新生代员工已成为饭店行业的主力军，但其鲜明的个性特征对传统饭店管理模式提出了严峻的挑战。新生代员工普遍表现出对饭店缺乏认同，因而频繁跳槽现象屡见不鲜。激励措施是饭店吸引并留住员工的重要举措，然而单纯的物质激励方式已明显落后于新生代员工多样化的需求。因此，本文尝试性地就饭店非物质激励与新生代员工组织认同、员工忠诚的关系进行了探讨。经实证发现，饭店非物质激励可显著提高员工的组织认同和员工态度忠诚，并且组织认同对新生代员工态度忠诚和行为忠诚均具有显著影响，但新生代员工态度忠诚与行为忠诚之间并不存在显著关系，这也为新时期的饭店管理工作开启了新思路。
90후신생대원공이성위반점행업적주력군，단기선명적개성특정대전통반점관리모식제출료엄준적도전。신생대원공보편표현출대반점결핍인동，인이빈번도조현상루견불선。격려조시시반점흡인병류주원공적중요거조，연이단순적물질격려방식이명현락후우신생대원공다양화적수구。인차，본문상시성지취반점비물질격려여신생대원공조직인동、원공충성적관계진행료탐토。경실증발현，반점비물질격려가현저제고원공적조직인동화원공태도충성，병차조직인동대신생대원공태도충성화행위충성균구유현저영향，단신생대원공태도충성여행위충성지간병불존재현저관계，저야위신시기적반점관리공작개계료신사로。
The new generation employees who were born after 1990s have become the main force in hotel industry, but their distinctive personal characteristics are posing a severe challenge to the traditional hotel management. Most of them lack of recognition of the hotel, so frequent job-hopping phenomenon is so common. Incentives are important initiatives to attract and retain the hotel staff, but simple material incentives has signiifcantly lagged behind diverse needs of the new generation employees. Therefore, this paper tentatively focuses on the relationship among non-material incentives, organizational and employees’ loyalty of the new generation employees in hotel. After empirical analyze, non-material incentives can significantly improve employee’s organizational identification and employees’ loyalty, employees’ organizational identiifcation has a signiifcant impact on employees’ loyalty, but there is no signiifcant relationship between the attitude loyalty and behavior loyalty ,which points out a new way for hotel management in the new era .