CAJ | 학술논문

我国大学纪念文化衫一般由学校官方设计、学生自主设计和企业授权设计相结合。就上海市高校而言，纪念文化衫总体上呈现出图案相近、纯色为主、版型面料单一的特点，除此之外，还普遍具有标识、留念、记录、激励等功能。然而大学纪念文化衫仍然在美观度、文化内涵、穿着实用度和个性度等方面存在问题。文化衫设计师必须从总体上把握这些特点与问题，兼顾纵向上的继承创新与横向上的交流学习，才能使得我国大学纪念文化衫设计有更长足的发展。
아국대학기념문화삼일반유학교관방설계、학생자주설계화기업수권설계상결합。취상해시고교이언，기념문화삼총체상정현출도안상근、순색위주、판형면료단일적특점，제차지외，환보편구유표식、류념、기록、격려등공능。연이대학기념문화삼잉연재미관도、문화내함、천착실용도화개성도등방면존재문제。문화삼설계사필수종총체상파악저사특점여문제，겸고종향상적계승창신여횡향상적교류학습，재능사득아국대학기념문화삼설계유경장족적발전。
Chinese university souvenir‐T‐shirts are generally designed by school ,college students or warranted by companies .In terms of universities in Shanghai ,their university souvenir‐T‐shirts have the features of similar patterns ,solid colors ,invariant type and fabric .Besides , they all have the functions of identification ,commemoration ,recording and encouragement . Nevertheless ,the university souvenir‐T‐shirts still have problems in appearence ,cultural con‐notation ,practicability and personality .The designers ,who have to balance the inheritance and innovation and learn from others ,should recognize all these features and problems ,so as to make Chinese university souvenir‐T‐shirts develop better .