长沙理工大学学报（社会科学版）
長沙理工大學學報（社會科學版）
장사리공대학학보（사회과학판）
Journal of Changsha University of Science and Technology (Social Science Edition)
2015年
5期
124-129
,共6页
谌慧玲%刘城宇%贺正楚%潘红玉
諶慧玲%劉城宇%賀正楚%潘紅玉
심혜령%류성우%하정초%반홍옥
信商%企业经营者%层次分析法%评价
信商%企業經營者%層次分析法%評價
신상%기업경영자%층차분석법%평개
Credit Quotient%enterprise operators%analytic hierarchy process (AHP)%evaluation
建立信商概念和信商理论，有助于深化对企业经营者个人信用的研究，可以使企业经营者的信商得到测试、衡量和综合评价。在阐释企业经营者信商有关理论的基础上，以企业经营者个人、企业环境、外界因素3个一级指标以及12个二级指标构建信商的评价指标体系，运用层次分析法对企业经营者信商进行量化综合评价，得出决定企业经营者信商高低的因素主要在于个人道德品质的培养。并在此基础上从政府、企业和社会三个不同方面，提出提高信商的建议。
建立信商概唸和信商理論，有助于深化對企業經營者箇人信用的研究，可以使企業經營者的信商得到測試、衡量和綜閤評價。在闡釋企業經營者信商有關理論的基礎上，以企業經營者箇人、企業環境、外界因素3箇一級指標以及12箇二級指標構建信商的評價指標體繫，運用層次分析法對企業經營者信商進行量化綜閤評價，得齣決定企業經營者信商高低的因素主要在于箇人道德品質的培養。併在此基礎上從政府、企業和社會三箇不同方麵，提齣提高信商的建議。
건립신상개념화신상이론，유조우심화대기업경영자개인신용적연구，가이사기업경영자적신상득도측시、형량화종합평개。재천석기업경영자신상유관이론적기출상，이기업경영자개인、기업배경、외계인소3개일급지표이급12개이급지표구건신상적평개지표체계，운용층차분석법대기업경영자신상진행양화종합평개，득출결정기업경영자신상고저적인소주요재우개인도덕품질적배양。병재차기출상종정부、기업화사회삼개불동방면，제출제고신상적건의。
Establishing credit quotient concepts and theory helps to deepen the study of business operators'personal credit,and to operate the credit quotient test,measurement and comprehensive evaluation on enterprise operators.On the basis of interpreting relevant theories concerning enterprise operators'credit,evaluation index system of credit quo-tient has been established,with enterprise operators themselves,enterprise environment and external world as its first-level indexes and with 12 indexes in sub-level.Using the analytic hierarchy process (AHP)to quantify the credit quotient towards operators,it is concluded that the decisive factors for credit height of enterprise operators lie in the cultivation of individual moral quality.On this basis,suggestions for the improvement of the credit quotient have been offered from government,enterprise operators themselves and society.
